Toy Fair 2016 - February 12th 2016
LEGO Friends Adventure Camp Tree House

Still one of the most popular lines from the LEGO Group, the LEGO Friends line is back again! This year, the girls from Heartlake City head outside city borders to Adventure Camp, (where they try their hand at archery and river rafting.)

The Adventure Camp Tree House features a climbing wall, waterfall with moving bridge obstacle, tire swing and a slide that takes campers down to the camp base kitchen. Includes three mini dolls, plus an eagle and a fox.

Rich with details and accessories, LEGO Friends sets allow children to build and explore the worlds they’ve created through storytelling and role playing. (Even when they’re not building, children can continue enjoying the girl’s adventures through content on Disney Channel and Netflix.)

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Age: 7-12 years
Suggested Retail Price: $79.99

Availability: Available now on and in LEGO brand retail stores.

Company: LEGO


FIMO kids is available as individual color blocks, two color packs (six colors each) and two different product lines: "form&play" and "create&play". The individual blocks are available in 24 colors or two types of color packs ("basic" and "girlie") with six color blocks each. To create lasting toys, the FIMO kids can be baked in the oven at 230° for 30 minutes.

Form & Play: One set contains for FIMO kids modeling clay blocks, a modeling stick, child-friendly modeling instructions and a playing background scene. A choice of 12 thematic worlds: Space, Dino, Robot, Knight, Princess, Pony, Fairy, Pet, Pirate, Seaworld, Monster, Mermaid. Three different levels of difficulty, from easy to challenging (1=easy, 2=medium, 3=difficult).

Create & Play: For children with some experience in modeling. Available as two different sets to create jewelry or two types of birthday boxes (princess or pirate theme). The jewelry set contains four colorful blocks of oven-hardening clay, a modeling stick, ribbons, pearls and instructions. The birthday boxes each contain eight blocks of oven-hardening clay, six pirate hats or crowns, six modeling sticks, three wax crayons, three rubber bands and instructions. Available in three different degrees of difficulty (1=easy, 2=medium, 3=difficult).

Easy to open, resealable packaging. FIMO kids is AP-certified by The Art and Creative Materials Institute, Inc. (ACMI) according to LHAMA and complies with the Consumer Product Safety Improvement Act (CPSIA) on the safety of toys. Tested for harmlessness every five years by independent toxicologists. Neutral smell.

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Age: 8+ years
Suggested Retail Price: Individual Color Blocks: $2.50 each; Color Packs (six color blocks): $11.99; Form & Play Sets: $9.99; Create & Play Sets: $14.99; Birthday Boxes: $19.99


Company: Staedtler

Fisher-Price Bright Beats Learnin' Lights Dance Mat

Fisher-Price is introducing a brand new addition to their Bright Beats™ line at Toy Fair this year!

The irresistible, award winning Bright Beats Dance & Move BeatBo was one of the hottest infant toys of 2015...building on that fresh design and dance music is the new Fisher-Price Bright Beats Learnin’ Lights Dance Mat.

This touch-activated dance mat gets baby moving and grooving while introducing letters, numbers and colors to promote physical development.

The dance mat has two modes designed to grow with your little one: Move & Play for crawling baby, Dance & Learn for an older, more mobile baby.

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Age: 9-36 Months
Suggested Retail Price: $39.99

Availability: Fall 2016

Company: Fisher-Price

Gemmie Design Studio

Allows girls to create their own 3D crystal gem creations.

Works on a simple "clip and connect" system (there will be a tool included that allows kids to add gems to the bands easily).

Design studio includes storage for gems, light up display stands for creations and a design mat to master your creations.

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Age: 6+ years
Suggested Retail Price: $24.99

Availability: Fall 2016 at mass retailers

Company: Tech 4 Kids

Three Little Piggies

This version takes the fairy tale in a new direction. Boxed set includes game board, 3 puzzle pieces with houses, 3 little pigs, 1 wolf, a picture book and a booklet describing the challenges and solutions for hours of fun.

Contains 48 challenges: 24 daytime challenges without the Wolf for younger kids and 24 Night time challenges with the Wolf, makes this a little harder for older kids, which makes this nice for families with a range of ages.

Use the guide book to see game board challenges, as well as answers if you need them.

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Age: 3+ Years
Suggested Retail Price: $24.99

Availability: Now at Toys R Us and Amazon

Company: Smart Toys and Games, Inc.

This SMT is sponsored by LEGO, Staedtler, Fisher-Price, Tech 4 Kids and Smart Toys and Games, Inc.